The Journal

Stories from behind the counter.

Inside the Live Dessert Counter

Why we plate every dessert in front of you — and what it means for freshness, theatre, and trust.

Every corner of the menu that's already vegan or gluten-free — and what to ask for when it isn't.

From baby showers to graduation parties — a practical guide to planning your celebration with us.

What a proper afternoon tea looks like at Blush, and why 3pm is the best-kept secret on the calendar.

The hands behind the live counter — a look at the team turning out every gelato scoop and warm waffle.

What's new on the menu this season, and the story behind the ingredients we're excited about.